Project Brief Our team was tasked to create an omni channel campaign with above the line (ATL), below the line (BTL), out of home (OOH) and social media campaign. The result is a highly integrated, sleek and immersive campaign much like the Mercedes Benz itself. Scope Below the Line [...]

Project Brief We are pleased to work with brands that always stand on the right side of history. Ben & Jerry’s have always taken a strong and firm stand against social justice. In the light of George Floyd’s death, Ben & Jerry’s issued an uncompromising statement that Black Lives Matter and USA [...]

Project Brief We decided to court controversy by “freeing the nipple” and generating a series of ads that wouldturn heads precisely to create attention on breast cancer. Many women do not seek help early so ourcampaign generated the attention we wanted on this important but usually undiscussed issue. Scope ATL [...]

Project Brief Our team decided to turn this into a public health awareness campaign to educate the community onteenage and pre-marital pregnancy. While generating brand awareness and visibility, we also helpedto dispel certain myths and enable a conversation on taboo issues through the use of influencers andsocial media. Scope [...]

Project Brief By courting controversy and evoking strong response, our team wanted the community to stop toask the source of their seafood. The oceans are fast being depleted because of over-fishing so wepartnered with World Wide Fund to help with their Sustainable Seafood campaign. Scope ATL Campaign & Creative [...]

Project Brief Revolutionary in its day, our team was tasked to conceptualize a series of eye catching ads to herald the Internet of Things. While IOT is now commonplace, this campaign was ground-breaking when we worked with IBM. Scope ATL Campaign & Creative [...]